This proposal will be the new campaign image for the upcoming edition of HTP by TEXTILHOGAR, which will take place from September 19th to 22nd at Feria Valencia alongside Feria Hábitat València, positioning the event at an international level.
Home Textiles Premium by Textilhogar unveils the campaign image for its upcoming edition, which will be held from September 19th to 22nd at Feria Valencia. A new image designed by the creatives at Odosdesign, a studio based in Valencia, that aims to highlight its positioning as a key international textile event, looking at the world from the Mediterranean.
The creative studio has focused on showcasing the products and their high quality standards, unifying and harmonizing two fairs that share the same visitor profile, dates of celebration, and location. This established event, along with Feria Hábitat Valencia, transforms the city into the main international showcase for habitat decoration every September, unveiling the latest in design, trends, and innovation.
Valencia continues to position itself as a destination inseparably linked to design and the expertise of long-standing industries, maintaining the positive momentum in terms of numbers and qualitative offerings seen in recent years.
Odosdesign is a design studio founded in 2002 dedicated to conceptualizing the essence of a brand through a comprehensive design approach. Their goal is to utilize creativity, research, and transformative design to deliver impactful and lasting results. Their success is driven by a multidisciplinary team led by Luis Calabuig and Ana Segovia. Over their 20-year trajectory, they have worked with international brands such as Actiu, Mindo, Danao, Punt Mobles, Lladró, and Fiora. Some of their creations, like the Ensombra parasol for Gandiablasco, are exhibited in design museums around the world.
HTP by TEXTILHOGAR
HTP by TEXTILHOGAR is the primary international showcase of the Spanish textile industry, featuring a wide range of design, trends, and innovation for interior decoration in various sectors, including residential, hospitality, office, and restaurants. Quality, creativity, and sustainability are the fundamental pillars of this event.
The event, with the support and coordination of Ateval and Home Textiles from Spain, brings together over 250 national and international firms each edition and in its last edition hosted more than 48,000 professional visitors from 70 countries.